(Last Updated On: October 1, 2014)

It looks like Indian telecom companies are not willing to lose even one opportunity for getting closer to the youth. Vodafone Campus Selfies contest was announced very recently by Vodafone for engaging college students. Understanding the rising craze for football in the country, Aircel has announced its association with ‘Atlético De Kolkata’- Kolkata’s football team for the Indian Super League as its Principal Sponsor.

As per the arrangement, Atlético De Kolkata will have an Aircel logo at 2 places- at the front of the team jersey and on training kits.

“Aircel is a new age brand focusing on youth. We drive business and build brand affinity by engaging with the youth in innovative ways be it offering variety of products & services or associating with sports like Cricket, Tennis or Football. Football is clearly kicking up a lot of buzz among young people. Passion, agility, energy and youthfulness are the attributes which define this sport, which are also a part of Aircel’s DNA – being one of the young fastest growing telecom players in India,” said Anupam Vasudev, CMO at Aircel.

“We are pleased to associate ourselves with ‘Atlético De Kolkata’ which is the biggest team of ISL with a large dedicated region spanning entire Eastern & Central India and Bangladesh. With Players, Coach, Technical & Brand Integration with ‘La Liga Champions’, ‘Atlético De Madrid’, we hope ATK will be the frontrunner to win the first edition of ISL,” he added.

Saurav Ganguly commented on this by saying, “It is great to see corporate like Aircel come forward and are so passionate and committed about promoting sports in the country. We are very happy that they are with us now as Principal Sponsors and I am sure it is just the start of a lasting and rewarding relationship.”

With this sponsorhip Aircel will get a lot of exposure among the football fans in India. Such kinds of enthusiasm shown by big corporates will also take the sports in the country to a whole new level.


Aircel Launches New Special Combo Offer For Punjab

Aircel has just announced a new special combo offer for its prepaid subscribers across the circle of Punjab. It is a full talktime offer and comes with free goodies like SMS, 2G/3G data, and local on-net minutes valid for a day.

Details of Special Combo Pack for Punjab:

  • Recharge Amount: Rs. 76
  • Validity: 30 days.
  • Talk time: Rs. 76
  • Extra Benefits: 2 local Aircel-Aircel minutes, 2MB 2G/3G data, 1 local SMS; all extra benefits are valid for 1 day only.

We know that these benefits are almost good for nothing, but does any other operator provides such benefits with a full talktime recharge? Many of them do not even offer a full recharge under Rs. 100, let alone providing extra benefits